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Clear thinking on search and the web.
Practical articles on websites, SEO and video for business owners and marketing teams, written from real project experience.
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Why Your Wedding Venue Website Gets Visits but Few Enquiries
Wedding venue website gets visits but few enquiries? Check venue information, mobile forms, calls to action and tracking before spending more on traffic.
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How to Update WordPress Safely (Without Breaking Your Site)
How to update WordPress, themes and plugins without breaking your site: backups, staging, update order, what to check afterwards and what to do if something breaks.
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How to Get More Google Reviews (the Right Way)
How to get more Google reviews without breaking the rules: when to ask, how to share your review link, what to avoid and how to reply…
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Website Hacked? What to Do in the First 24 Hours
Website hacked? A calm, step-by-step plan for the first 24 hours: contain the damage, secure your accounts, clean up safely and clear Google’s warnings.
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How Google Ranks Local Businesses: Relevance, Distance and Prominence
How Google decides which businesses appear in Maps and the local pack, what relevance, distance and prominence mean, and which parts you can actually influence.
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Website Maintenance Checklist: What to Do Weekly, Monthly and Yearly
A practical website maintenance checklist: what to check every week, month, quarter and year to keep your site secure, fast and bringing in enquiries.
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Google Business Profile Checklist: 15 Steps to a Profile That Gets Calls
A 15-step Google Business Profile checklist covering setup, categories, services, photos, reviews and tracking, so your profile turns local searches into calls.
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7 Signs It’s Time to Redesign Your Website
Seven clear signs your website needs a redesign, how to check each one, and when a lighter refresh is enough instead.
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301 Redirects After a Website Redesign: How to Map Every Old URL
Which URLs need a 301 redirect after a redesign, how to build a clean redirect map, where to add redirects on common platforms and how to…
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Website Redesign SEO Checklist: 12 Steps to Keep Your Rankings
A 12-step checklist for before, during and after a website redesign, so you keep your Google rankings, traffic and leads.
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